5 Critical Mistakes that Limit Business Success

Sales resistance is a fact of life for most people selling professional services. In any sales transaction we must negotiate 5 barriers. They can be real and permanent, which means no sale. Or they are…

Have you ever had the experience when you know you should have won a new client but then, they decided not to go ahead with you? What makes it even worse is, you know that…

I see two approaches to marketing professional services that are commonly used.  The two approaches are different and come from opposite perspectives, but they are both wrong. And I don’t mean that it is my…